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Brand Identity • Visual Identity • Graphic Design

Brand Designer Services

Brand does not equal logo. A brand is the foundation of how your business is perceived. As a Brand Designer I can help you create a cohesive, impactful system that tells your story, builds trust, and strengthens your position in the market.

What is a Brand Designer?

My Brand Design Services

My brand design services cover every aspect of building a cohesive, recognizable brand identity. Take a look at what we can work together.

Brand Strategy Development

Before any design work begins, I’ll help you define the foundation of your brand: from its purpose, mission, to a unique positioning in the market. This strategic phase guides every design choice that follows.

A hand drawing elements to brainstorm and develop the brand
A laptop with a star on it and a doodled pencil

Logo Design and Development

A logo is your brand symbol, not a generic icon you put everywhere. I’ll create a distinctive logo that will reflects your values in time and make an immediate impact on your audience.

Visual Identity Creation

From color palettes to typography, I’ll design a cohesive visual system that ensures brand consistency across all platforms and touchpoints.

A moodboard for a brand identity
A microphone representing the tone of voice of a br

Brand Voice and Messaging

Your brand’s personality is reflected in its voice. I’ll help you crafting a tone of voice that connects with your audience on an emotional level, ensuring every message reflects your brand’s values and that your communication works smoothly.

Brand Guidelines and Assets

With all these elements to juggle consistency sounds hard? Don’t panic, I’ll create a comprehensive brand guideline document, outlining logo usage, color schemes, font rules, and tone of voice to maintain a consistent brand image as you grow.

A doodled laptop and smartphone with logos on it
Exampled of branded merchandising

Marketing Collateral Design

From social media templates to print materials like business cards and brochures. If needed, I’ll design every extra asset on-brand, visually consistent, and efficient.

Why Choose My Brand Design Services?

If you choose to work with me we’ll go beyond aesthetics. I am a designer with strong values myself, I understand how important is your mission to you. I’ll help you build an emotional connection with your audience, leading to stronger brand loyalty and business growth.

Expertise and Experience

With over 10 years of experience between marketing, illustration, brand and graphic design, I’ve helped businesses create compelling brand identities. My approach is creative but strategically always keep the user at the center.

Tailored Solutions

I’m not here to offer one-size-fits-all designs. Every project is personalized to reflect your brand’s story and values.

Purpose-Driven Expertise

I work with brands that prioritize people and the planet, ensuring that every design decision supports your larger mission.

Chiara Chimù Mulas
An ipad with an illustration on it

Creative & Strategic Thinking

My work find its roots in purpose and intention. I’ve partnered with eco-conscious businesses, mission-driven companies, and startups, blending creativity with a strategic approach to put each brand’s goal at the forefront. Check some of my favorite projects on my Portfolio.

Competitive Pricing and Packages

I offer a flexible pricing system to suit different business needs and budgets. I also help you in getting a clear idea of what you need now and what you’re okay with having tomorrow, if budget is the issue.

Whether you’re a small business that just started, a startup looking for a foundational brand identity, or an established business in need of a rebrand with new assets, I can create an offer that suits you.

In addition to that, my contract is unique and flexible, so you can decide to interrupt our collaboration at any moment if something feels off and only pay for what I worked on until that moment.
Request an offer and ask about my contracting style.

My Design Process

I like things collaborative, transparent, and efficient. I’ll take you through every step of the way because if you’re happy, I’m happy.
Here’s a breakdown of how we bring your brand to life.

STEP 1

Initial Consultation and Discovery

It all starts with a 30-minute free consultation call. We’ll talk about your business, goals, and challenges, and we’ll determine if we’re a good fit.

STEP 2

Research and Strategy Formulation

After signing the contract, I’ll dive into research—exploring your industry, competitors, and target audience. This stage informs the creative direction of your brand identity.

STEP 3

Concept Development and Design

Here’s where creativity starts. I’ll create moodboards and initial concepts, focusing on logo design, color schemes, and typography to capture your brand’s unique essence.

STEP 4

Feedback and Iteration

Every 2 weeks, we’ll review the progress together. If something’s off, you’re free to pause the project and take the work done so far, and no hard feelings.

STEP 5

Finalization & Delivery

Once everything is finalized, I’ll deliver all your brand’s assets in ready-to-use formats, along with a comprehensive brand guideline document to help you maintain brand consistency as you grow.

Case Studies and Success Stories

Discover my approach through my work. My past projects showcase my reasoning, expertise, creativity, and dedication to each client’s success.

Brand Identity • Strategy

Minuto Bio | Solid Shampoo

Brand identity

Terra! | Recording Studio

Merch • Social Media

La Brac | Restaurant & Book Shop

Branding • Marketing

MOYU | Erasable Notebooks

Visual identity

Labsitters | Babysitting in English

Poster Design

Personal works and commissions

Brand Identity • Strategy

Minuto Bio | Solid Shampoo

Brand identity

Terra! | Recording Studio

Merch • Social Media

La Brac | Restaurant & Book Shop

Branding • Marketing

MOYU | Erasable Notebooks

Visual identity

Labsitters | Babysitting in English

Poster Design

Personal works and commissions

Trust them, not me

Client Testimonials

I’m proud of the reviews my clients left, as they show the relationship I build with each client. Here’s what a few of them have to say:

There are two ways we can do this:

How to Work with Me

It’s easy to start your brand design journey with me. I try to keep things simple and stress-free:

Book a Consultation

Already know what you need? Book a 30 minute free call to see if it’s a fit. We’ll discuss your needs, and we’ll start talking about the best approach for your brand design project.

Request a Quote

Want to know how much your project will cost or maybe you’re still not sure if I’m the right designer for you? Contact me and write down all the questions you have.

Frequently Asked Questions

I know you might have questions about my brand design services. Here are answers to some of the most common ones:

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Thank you! You can expect an answer within 3 working days. See you soon!
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Got questions? Need guidance? I’m happy to assist you.

Contact Information

You can always get in touch via this form, and if for some reasons it doesn’t work, write me at hello@chiarachimu.com. If it’s more comfortable for you, you can also get in touch via LinkedIn.

Email

hello@chiarachimu.it

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